Landings Podcast Production
PRODUCT
Podcast
Producer, Designer, Host
ROLE
June - August 2025
TIMELINE
TL;DR
This podcast began as a self-initiated storytelling project inspired by my own experience working as a UX Designer in a complex manufacturing tech environment. I wanted to spotlight the unexpected design and technology roles––the unique challenges, opportunities, and trajectories––shaping a $100M+ manufacturing company in the Midwest. With sponsorship from the University of Notre Dame iNDustry Labs, I launched the first season in July 2025. The result? Five conversational episodes that became an evergreen resource for iNDustry Labs' regional talent development and retention efforts.
THE PROCESS
Discovery
Framed the problems a podcast would solve, through a user-centered lens
Competitive Analysis
Definition
Stated the specific audience needs I aimed to meet, why they matter, and what success would look like
Brand identity
Naming
Positioning
Visual asset creation
Season planning
Guest identification + recruitment
Episode outlines
Sponsorship packet
Vendor selection
Recording schedule
Distribution strategy
Ideation
Explored multiple episode concepts, story angles, and narrative structures before committing to production, then developed the strongest ideas into refined outlines ready for recording.
Interviews
Writing
Intro and outro
Episode titles
Promotional materials
Testing
Sought feedback on raw audio and edits from collaborators and real listeners, then further refined for any gaps discovered
Pre-release listener feedback
Transcript editing notes
Implementation
Published and released finalized episodes on a semi-regular cadence in coordination with the season sponsor
Social media strategy
Launch coordination
Episode releases
Retrospective
This project was my first real exposure to the full spectrum of podcasting. I learned the ins and outs of planning, coordinating guests, shaping narratives, and navigating the technical side of recording. I experimented with DIY approaches but ultimately partnered with a recording studio so I could stay focused on the storytelling. The most rewarding part was connecting with coworkers and peers about their paths, their work, and the unique environment we’re part of, whether we stumbled into it or chose it intentionally. I don’t have immediate plans for new episodes or another season, but I’d love to return to it with a few new ideas someday soon! Stay tuned.